Shona Connolly

Secretary – Digital Marketing Mayo

Shona is a sales and marketing executive within the hospitality industry with a passion for all things digital marketing related. Having completed aBA in Liberal Arts with French & Music in Mary Immaculate College and also a BB in Event Management & Public Relations in GMIT, Shona has a unique education background. This mix of education has given her an insight into teaching, event management, marketing and public relations. This is what drove her to get involved in Digital Marketing Mayo.

With previous experience working in PR, sales and marketing in a well-known heritage manor estate, numerous 3, 4 and 5 star hotels, and also a Galway based public relations agency, Shona brings a wealth of knowledge to the table with her particular interests lying in social media content creation and optimisation, brand exposure, search engine optimisation and website maintenance.

Noreen Henry

Lecturer at GMIT Mayo

An information technology lecturer on the Mayo campus of GMIT since January 2000, right after the Y2K bug was sorted!

IT Services Management, IT Project Management, IT Support and Training are her technology subject areas. In recent years she has pivoted into the area of Social Web Strategy and educational areas such as Learning and Innovation Skills.

Noreen has a keen interest in programme development and was fundamental in the development, validation and implementation of the BSc (Hons) in Digital Media & Society and the post graduate level Certificate in Digital Media & Marketing programmes on the campus.

Her previous industry experience is in software analysis and development in both the manufacturing and software industries.

Alastair McDermott

Digital Marketing & Business Strategist

Technical Director at

Alastair is a consultant & business mentor with over 20 years experience working with websites & digital marketing. He specialises in marketing strategy & lead generation for B2B companies, particularly professional services. He helps experts to become authorities. 

He is a mentor & trainer with Mayo Local Enterprise Office, Galway Local Enterprise Office, and LEADER.

Áine McManamon

Chair – Digital Marketing Mayo

Aine Mc Manamon is a digital marketing and social media enthusiast with a love for networking. She is the Assistant Project Manager at Medistori, a start-up company based in Mayo. Here, her main responsibilities are their social media strategy, maintaining their website, blogging, marketing and customer service.

From working at MediStori, Áine found her new passion for blogging. She decided to begin her own blog and regularly attends blogging meet-ups throughout the country. She is a firm believer that blogging is one of the ways forward for businesses to raise awareness about their brand and attract more visitors to their website.

Sarah Mulroe

Digital Marketing | Content Creation | Event Promotion

Sarah is Social Media Manager for DMM, Marketing Manager at Westnet Broadband and co-founder/CEO of WeeveMedia, a young dynamic digital marketing company that has recently started business in Mayo. She helps businesses set up and run their social media pages so they can build nurture, engage and manage online communities to grow their business. She handles all event promotions ensuring there is lots of content for audiences to engage with to ensure maximum exposure for the business.

She has a love of all things Digital and is always on the lookout for new and interesting apps to help create relevant and engaging content. You can often find her out and about with her camera looking for content to engage audiences.

Barbara O'Flaherty

Owner of Let's Get Digital

Barbara has 16 years of experience in Marketing & Digital Marketing. Her experience is across several sectors such as hospitality, retail, and entertainment.

She uses a practical approach combining Paid Search, Paid Social, Display Advertising and Conversion Optimisation to receive the maximum value from your budget. 

Cormac O'Malley

Social Media Manager

A former sports journalist, Cormac moved worked with a variety of news organisations in both print and digital media before moving into the business sector, working with Elverys Intersport in their social media/digital marketing dept before moving to MidWest Radio where he expanded and drove their digital footprint to become one of the most visible media companies in the country. In 2018 he joined the Road Safety Authority Communications Dept as Social Media Manager for the organisation.

Turlough Rafferty

Creative Technologist

Turlough Rafferty is an MSc qualified technology professional with proven management experience in small to medium size companies. Turlough co-founded Promedia Presentation Design; now part of Proactive and Accapella Limited which merged into FotoNation. He then acted as General Manager of FotoNation, which was bought out by Tessera Technologies Inc. in 2008.

He is founder of Efficacy Software and worked as Operations Manager in the Innovation Hub in Galway Mayo Institute of Technology (GMIT). Turlough currently works in the role as Innovation Hub Manager at GMIT Mayo.

A graduate of NUI, Galway, GMIT and Dublin Institute of Technology, Turlough has been a recipient of European ICT Prize, the Information Technology Association of Galway (ITAG) Award and the Irish Digital Media Award.